The cruise industry remains idle. Activity at the port is at a trickle. The cruise passengers who once generated $2 of every $10 spent by tourists in Brevard County are absent from the scene. And, yet, Space Coast tourism this spring was a record-breaker — at least according to one widely watched economic indicator.
In March and April combined, the revenue from Brevard County’s 5% tourist development tax on hotel rooms and other short-term rentals was $3.65 million. That broke the previous record set in March and April 2019 of $3.56 million.
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Why? What’s driving the boom? According to Space Coast Office of Tourism Executive Director Peter Cranis, it’s Brevard’s beaches, and the fact that the Space Coast remains an affordable, family-oriented alternative to some of Florida’s other beach tourism areas.